In the Media

New Heart Scan Technique Could Enable Detection of ‘Sudden Death’ Risk

BBC News, 20th May 2019 According to University of Oxford researchers a new microscopic imaging technique can be used to spot the signs of hypertrophic cardiomyopathy (HCM); the leading cause of sudden cardiac death in young people. This common condition affects 1 in 500 people in the UK and can prove fatal. Normally, the signs of this condition can only be detected after death and many with HCM experience no symptoms. However, this new technique can be used to detect the structural changes in the heart indicating HCM in living patients. “We’re hopeful that this new scan will improve the way we identify high-risk patients, so that they can receive an implantable cardioverter defibrillator early to prevent sudden death,” said...

Planet Radio – Phil Sweatman talks fundraising & marathons for CRY

CRY supporter Phil Sweatman talks to Simon Mayo on Scala Radio about taking part in the London Marathon and supporting CRY in memory of Ben Hammond. Phil was awarded ‘Captain Scala’, a segment on the show that acknowledges someones hard work, and lets everyone know about it. Listen here (starts 1:09:27)

Young sudden cardiac deaths remain a hidden killer

You Magazine, 3rd March 2019 At least 620 young people aged 35 or under die in the UK every year as a result of an undiagnosed heart condition. Screenings are an important measure in saving these lives and preventing these tragic deaths. Read more.

Varsity rugby match in memory of Ian Williams

BBC Sport, 6th December 2018 After being contacted by Cardiac Risk in the Young, the Williams family have been campaigning for more screening to be done in rugby union. The Ian Williams Foundation, founded by his sister Helen, are using the varsity matches to try and raise awareness of young sudden cardiac death. Read more

Brentford FC Rainbow Laces Event

Sky Sports, 27th November 2018 Players from Brentford FC showed their support for Stonewall’s Rainbow Laces campaign at an event on Monday night, whilst also remembering Brentford FC’s Technical Director Rob Rowan who passed away on the 12th of November at age 28. A fundraiser for the charity Cardiac Risk In The Young has recently been set up by the club in his memory. Read more

Memorial Fund Set Up for 14 Year Old James Hick

Examiner Live, 25th November 2018 A Memorial Fund has been set up in memory of James Hick, a 14 year old boy from Mirfield who tragically collapsed and passed away on his way to school from an undiagnosed heart condition. Read more

CRY Press Office

The CRY Press Office is managed by the expert team at Trinity Public Relations. The team is available to answer journalists’ questions 24:7 about all issues relating to sudden cardiac death in the young and the importance of cardiac screening.
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Media Training

Pages from 280190 CRY Fundraising Pack v8This document offers advice to CRY fundraisers/supporters about dealing with the media in a number of standard scenarios.

This pack contains two template releases, advice on setting up a photo call and writing a photo call notice that you can use to inform your contact with local and national media.