In the Media

CRY encourages people to get screened after tragic death of Samuel Akwasi’s

By ITV News Central Production Journalist Rachael Lewis A cardiac arrest charity is encouraging young people to get their hearts screened after a schoolboy from Nottingham died following a football match. Samuel Akwasi, who was 13-years-old, died in hospital after suffering a cardiac arrest on the pitch. According to Cardiac Risk in the Young, every week in the UK, around 12 young people (under the age of 35) die suddenly from a previously undiagnosed heart condition. 80% of these deaths will occur with no prior symptoms. In an interview with ITV News Central Dr Steven Cox, Chief Executive of Cardiac Risk in the Young (CRY), explained why it is so important to identify these conditions early through screenings. Dr Cox said: “Tragically...

Christian Eriksen visits heart-screening event organised by CRY

Christian Eriksen and Brentford head coach Thomas Frank made a surprise visit to a heart-screening session that was put on for fans in west London on Saturday.  The heart screenings were organised by the charity Cardiac Risk in the Young (CRY) in association with the Premier League club and took place in memory of the club’s former technical director Robert Rowan.  Around 200 fans and members of staff from the club were screened.  Frank, a close friend of Rowan’s, hoped the sessions could help to save lives. He said: “I think it is a very good way of remembering a very good friend of mine.  “And it’s such an important thing – hopefully these testing days ran by CRY will maybe save one or two...

Christian Eriksen urges fans to get checked at CRY Heart Screening

Christian Eriksen surprised Brentford fans at a public heart screening on Saturday. The Dane showed up with Bees boss Thomas Frank and urged people to get checked out. Eriksen remarkably returned to football this season after suffering a cardiac arrest during Denmark’s Euro 2020 defeat to Finland last year. Around 200 fans were screened at the event held in memory of former Bees technical director Robert Rowan. Rowan died from a cardiac episode in his sleep, aged 28, in November 2018. He was a close friend of Frank’s. Eriksen said : “I think it’s [a] very healthy thing to do… And obviously it’s something that even in my case, something happened like you wouldn’t know was going to happen. His boss Frank said of former director...

Heart Screening visit from Christian Eriksen

Brentford playmaker Christian Eriksen and manager Thomas Frank called in to give support to a heart screening session at Gunnersbury Park Sports Hub at the weekend. About 200 fans were screened across the weekend in a session arranged jointly by Cardiac Risk in the Young (CRY), in association with the Brentford FC Community Sports Trust, which took place in memory of the Premier League club’s former technical director Robert Rowan, who died at the age of 28 after experiencing a cardiac episode in his sleep. “In my case, something happened you wouldn’t know was going to happen. So, to do a test for a few minutes and get everything sorted out, and be safe for your family and for everyone...

Family of keen cyclist Alexander Jones to raise money for cardiac screenings.

His family has raised a staggering £8,500 so far. In the hope to fund a CRY screening day for 100 young people aged 13-35 in North Wales. For every 300 people tested by CRY, one will be identified with a potentially life-threatening condition.

CRY CEO Steven Cox joined Peter Gordon on Radio BBC Surrey

Dr Steven Cox joins Peter Gordon on BBC Radio Surrey to talk about the importance of screening young people, and CRY’s new screening centre in Leatherhead.

CRY Press Office

The CRY Press Office is managed by the expert team at Trinity Public Relations. The team is available to answer journalists’ questions 24:7 about all issues relating to sudden cardiac death in the young and the importance of cardiac screening.
More Information

Media Training

Pages from 280190 CRY Fundraising Pack v8This document offers advice to CRY fundraisers/supporters about dealing with the media in a number of standard scenarios.

This pack contains two template releases, advice on setting up a photo call and writing a photo call notice that you can use to inform your contact with local and national media.