CRY partnership with intu, Uxbridge raises over £16,000

As our Charity of the Year partnership with Intu, Uxbridge comes to a close, we are delighted to announce that just over £16,000 has been raised for CRY in 2016 and 2017.

The first event, during our two-year partnership, was a pop-up shop at the intu, Uxbridge Shopping Centre, stocked with items of clothing donated by CRY patron, Pixie Lott, as well as CRY merchandise and awareness-raising literature. This was a first for CRY and a fantastic way of raising awareness with the shoppers!

Other opportunities included collections at various events such as Christmas lights switch-on: Christmas gift wrapping and themed days/evenings; an intu family fun day, Santa’s Grotto Christmas passports and awareness – raising stands completed the programme of activities.


A number of intu staff took part in or volunteered at CRY events as well as raising funds independently. We were also able to work together on some health and safety equipment initiatives.

Dr Steven Cox, Chief Executive of CRY says: “We are very grateful to intu, Uxbridge, for choosing CRY as one of its partner charities for 2016 and 2017 and for all the team’s cooperation. Intu have not only allowed CRY to raise awareness within their staff and customers but also to arrange and benefit from a programme of events they have supported. We appreciate everyone’s efforts which were mostly in addition to their very busy roles at intu. We are delighted with the amount of £16,010.13 that was raised and, crucially, the awareness raised amongst intu staff, retailers and customers. As a result of the partnership, there were also opportunities to work with Uxbridge College and Brunel University. The CRY Fundraising Team very much enjoyed working with the intu team and the many CRY volunteers who were called upon to help at the various events. On behalf of everyone at CRY, I would like to say a huge thank you to everyone at intu, Uxbridge, and to wish them every success with their latest and future charities of the year”